SALLY'S STORY
Sally has been steadily freelancing as a senior copywriter/CD in San Francisco since 2003. When she is not busy making hay (while the fog rolls in), she is eating, hiking, reading, or sleeping—most often in that exact order. She comes from a long line of bareback riders.
Freelance Experience
Sally writes TV spots, digital ads, website copy, tag lines and everything else a brand could possibly need to share their story with the world. Ad agencies and direct clients know her for her integrity, humor, candor, fresh thinking and strong work ethic. She has worked on everything from Hooters to adult diapers.
Tech Clients: Autodesk, Business Objects, Borland, Brocade, Cisco, Compuware, Freescale, Microsoft, PCtools, Riverbed, SanDisk, Sun Microsystems, Symantec, Veritas and Viviti
Healthcare Clients: Abbott’s Freestyle Libre, Da Vinci Medical Systems, Healthcare Education Project, HMC, Pfizer and PhRMA
Beauty, Fashion and Women’s Health Clients: Juice Beauty, Le Tote, Lola Organic Tampons, Madison Reed, Simple Health Birth Control and Zulily
Other Clients: AAA, American Airlines/US Airways (merger), AT&T/DirecTV (merger), Applied Underwriters/Berkshire Hathaway, Bank of the West, Blue Diamond Almond Breeze, Butcher Box, Dacor Kitchen Appliances, Dominion Energy, Eight Sleep, Environmental Defense Fund, Epic Books, good2grow, Hooters, Kashi, Mayors Against Illegal Guns, NewDay USA, PepsiCo, Perfect Day Foods, PopSugar, Planned Parenthood, Procter and Gamble, SmartAsset, Starbucks/Néstlé and Thrive Market
The Formative Years
Before freelancing, Sally worked at BBDO in Atlanta for several years, as well as for a number of smaller agencies. Her clients included:
Days Inn, Delta Airlines, The Department of Housing and Urban Development, Georgia Natural Gas, Hardee’s, Holiday Inn, Kaiser Permanente, The Piedmont Park Conservancy and Scottish Rite Children’s Medical Center
Education
B.A. in Journalism/Advertising, Minor in Studio Art, The University of North Carolina, Chapel Hill
Recognition
CA Advertising Annual, The Mercury Radio Awards, Best of Show at ShowSouth
STEPHANIE'S STORY
Stephanie has been freelancing happily as a senior art director/CD for several years. In her free time she enjoys reading, sewing, exploring the city, and fighting gravity at the JCC. When it comes to riding, she's all for saddles.
Freelance Experience
Tech Clients: 3GSM, Acer, Autodesk, Borland, Brocade, Business Objects, Cisco, Compuware, Foundry, Freescale, Intel, Kensington, PCtools, Riverbed, SanDisk, Symantec, Viviti, VMware and Webex
Healthcare Clients: Abbott’s Freestyle Libre, Da Vinci Medical Systems and the Healthcare Education Project
Beauty, Fashion and Women’s Health Clients: Juice Beauty, Le Tote, Lola Organic Tampons, Madison Reed, Pantene, Simple Health Birth Control and Zulily
Other Clients: AAA, American Airlines/US Airways (merger), AT&T/DirecTV (merger), Applied Underwriters/Berkshire Hathaway, Bank of the West, Blue Diamond Almond Breeze, Butcher Box, Carls Jr., Dacor Kitchen Appliances, Dolby, Dominion Energy, Dominos, Eight Sleep, Environmental Defense Fund, Epic Books, good2grow, Kashi, Lexus, New Day USA, Old Spice Deodorant, Perfect Day Foods, Planned Parenthood, PopSugar, Schwab, SmartAsset, Southwest Airlines, Sprint, Sunsweet Prunes, Thrive Market and Torani Syrups
Life Before Freelance
Foote, Cone & Belding, SF
Amazon, Dockers, Gallo Wines, Keds, and Slates (men’s clothing)
Goodby, Silverstein & Partners, SF
Chevy’s Mexican Restaurant, Haggar, Isuzu, Pacific Bell, Pizza Hut, Polaroid and Sega
Hal Riney & Partners, SF
Alamo Rent-A-Car, Kron-channel 4, Mirage Hotel & Casino, Old Milwaukee Beer, Saturn and Spectrum Restaurants
Ogilvy & Mather, LA
American Express, Carnation, Disney/Mattel, Korean Airlines and Microsoft
Education
B.F.A. with honors in Advertising, Art Center College of Design
Recognition
One Show, Andys, San Francisco Show, Addys, New York Festivals, MOMA NY Permanent Advertising Exhibition, American Advertising Museum’s “Dream Girls” Retrospective, Profiled in Creativity Magazine, Adweek’s Best Spots